Luca is a half-English, half-Italian IoT and startup professional who pursued a BSc in Economics at the University of Leeds. Fluent in both English and Italian, he effortlessly navigates between cultures and languages, with a growing proficiency in Spanish and Russian.

As Business Development Manager for the US market at MATIX, he helps manufacturing companies improve their asset performance through AI and IIoT.

Previously, as the Co-founder of ExpoAlert, he specialized in delivering advanced IoT security and loss prevention solutions for luxury retailers, hospitality, and high-net-worth individuals.

Luca worked also as a digital marketing and web development consultant, leveraging his expertise to help businesses optimize their online presence and drive growth. With a keen understanding of market trends and consumer behavior, he developed tailored strategies that deliver measurable results.

Luca’s career has been built on solving critical challenges—whether safeguarding luxury assets or optimizing manufacturing operations—and driving meaningful results through innovation and collaboration.

In addition to his professional endeavors, he is a keen endurance runner, having run several marathons, including Florence and Madeira.